Building an Online Brand | Access 2 Knowledge

 

I was reading an  SEO article  today regarding new techniques in building a company’s brand name. In this article, they described ways to not just get traffic to your website by increasing your rankings on Google, but also how to improve conversion and maintain your brand identity using the services of a reputation management company. As I’m an avid reader, that in turn led me to read a  reputation management article . I read more blogs and content about these subjects to the point where I feel more educated than the average marketing professional. For example you might strive to improve your  company ratings  by asking customers to post positive reviews about your product and services. Like most other people, I have thoughts of one day starting an ecommerce business. These blogs opened my eyes to the fact that there is a lot I still need to learn. Hopefully the time I invest now will save me countless hours – and dollars in the not so distant future.

Marketing Online, Social Blogging | January 12, 2012

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